|
|
|
Clients,
Credits and Awards
Mal Decker and his principal associates have created
direct response advertising in a wide variety of forms and formats
for more than 200 clients since 1972, including...
|
AT&T
American Express
Audio-Tech Summaries
Better Homes & Gardens
Bic Pen
Bottom Line Personal
Book of the Month Club
British Royal Mint
British Airways
Cadillac Div, GM
Carol Wright
Compucard
Conte-Nast Traveler
Details
Easton Press
Esquire Magazine
GE Capital
General Electric
Gillette
Glamour
Gourmet
Grolier
HG Magazine
Hume Publishing
|
IBM
Institute of Childrens Literature
Library of Congress
Merrill, Lynch
Mutual of Omaha
New York Stock Exchange
Nightengale Conant
NOW
Outdoor Magazine
Phillips Publishing
R.R.Bowker
Readers Digest
Rodale
Sears Credit Card
Soundview Summmaries
Southern Poverty Law
Stamp Collectors Society
Standard & Poor's
U.S.Postal Service
Union Pen
Vanity Fair
Waldenbooks
Wall Street Journal
Wedgewood |
Enterprises:
American Horticultural Society, Old Garden
Roses
Audubon Society, Audubon Crystal
CARE, Tribal Arts Society
Horchow Collection, The Founding Fathers
National Trust: Collection of Fine Porcelain Boxes
World Wildlife Fund, The Kenya Plate
Publications:
100 Greatest Direct Mail Letters, D.
Hodgson, ed.
Inside Direct Marketing newsletter (WHOS MAILING WHAT!)
Million Dollar Mailings, Don Libey, ed.(LIBEY)
Successful Direct Marketing Methods, Bob Stone, ed. (CRAIN)
Target Marketing Magazine
Lectures:
NYU, School of Continuing Education
Awards:
Axel Andersson Award; DMA Gold Mailbox; DMA Silver
Mailbox; DMA Echo; David Ogilvy Award |
|
|
|